4min chapter

Rethinking Wellness cover image

The Harms of Social Media, and Giving Up a Career as a Fitness Influencer with Mary Jelkovsky

Rethinking Wellness

CHAPTER

The Effect of Social Media on Influencers

On TikTok, everybody's an influencer. I think even people who are not on TikTok or even Instagram at all, maybe they're just on Facebook and they have a few friends there. You're a micro influencer in that sense too because whoever is whatever friends are watching your content and seeing you post about what you're eating ... There's reaction that happens to people who see that. With social media, there's this added algorithmic thing that happens where when you watch the thing, when you watch someone do their DIY kombucha recipe... And it gets really dangerous too as those algorithms have been found to amplify extreme misinformation and like extreme diets.

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