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4min chapter
The Freemium Model Doesn’t Work in Community with Tatiana Figueiredo
The Community Experience
Circle Expert
Tatiana is a circle expert, which means, in circles, member community. When you're doing something free, the customer that is going to join when it's free is a different customer that will join when it’s paid. You're building two separate communities for potentially two separate customers. So not only are you like building an extra community, but it's taking you off track from the one that you should actually be building.
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