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Twitter (with Dick Costolo)
Acquired
Is Short Form Video Going to Be as Bad as We Thought It Would Be?
When instagram launched short video, seeming in reaction to fine i didn't think it was going to hurt us as badly as it did. The power of the ability to bring numbers to bear across that network on multiple products was just as bad as we thought it would be. Once one of these services hits a scape velocity and becomes dominant, it's so hard to ever compete with them on anything close to the same playing field you just said. You can't view face book content anywhere but face book. And you can view twitter content, billions of tweets per day, all over the web, on e s p n dot com and new york times dot com and in blogs and in
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