2min chapter

Somebody's Gotta Win with Tara Palmeri cover image

Martin O’Malley on His DNC Chair Bid

Somebody's Gotta Win with Tara Palmeri

CHAPTER

The Importance of Online Engagement in Political Strategy

This chapter explores the significance of direct communication and digital strategies in political campaigns today. It contrasts modern approaches with past media practices and examines the challenges political parties face in engaging diverse voter communities.

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