Case Studies on Using a Product to Improve Business

Ravi Theja Yada explains why behavioral analytics is superior to traditional metrics when it comes to understanding your consumers at the Leveling Up Founders' event.

TIME-STAMPED SHOW NOTES:

• (00:00) - Why behavioral analytics are the best metrics for marketing
• (02:55) - The best data source to understand your consumers
• (03:57) - Understanding the visibility of your product and key call to action
• (05:03) - Understanding your customers to 10x your conversion
• (06:06) - Finding out where the lag is in your conversion flow
• (08:33) - Understand your audience through their behaviors with your website
• (10:30) - This is how you can get 100% customer satisfaction

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