How to Grow Your Narrowing

There's so much potential here then for actually doing more research because there's actually several budgets that want to do research. So if we work together we could do a better job of understanding people throughout the whole journey. Why don't we work more together? I'm sorry, how many times do you... They produce a communication flow and then somewhere else in an organization they've actually produced a journey map. You've got the two artifacts. That's right. I want to put them together and I want to map the overlaps. It's probably a good for a certain narrow audience to be more successful with the people you're actually talking to building a relationship with instead of trying to befriend everyone