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Connection through the Retail Experience

Design is Everywhere

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Design Museum Everywhere

Toby barnes is the head of user experience at amazons alexa north star, where his designs help customers connect with alexa for a uniquely personal experience. Toby has over 20 years of experience building and managing teams with companies like nike, levis, microsoft and m t v. Toby's designs rethank the traditional brick and mortar store front. He also founded and ran mudlark and a ward winning digital design consultancy,. as well as two gaming start gaming.

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