Episode 226: Building an Agency Brand with Massimo Zefferino
UI Breakfast: UI/UX Design and Product Strategy
00:00
Logos, Logos and Brand Development
A logo needs to stand on its own and represents, you know, your brand. Relevant is one of the most important parts, because if you're running a food chain, it can't just be two lines that look like this or 2 arrows that look like everybody else's. A good logo should always work black and white, even though now we're a digital age,. It will never show up in just black and white. But a things, it has to stands on its own before start adding color.
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