
The Monetization of Self: Personal Brands and the Business of Influencing
The Money with Katie Show
00:00
Personal Branding
Ann Helen: I felt like I was falling behind because I hadn't yet tapped into my own unique hot spring of passive income and side hustle ideas. It's very easy to lose yourself in the blurred lines of a personal brand that you have monetized to the hilt, she says. Ann Helen asks whether or not this is truly aspirational.
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