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Inside Microsoft's Mission to Be the World's CX Leader with Zehra Syeda-Sarwat

The Frictionless Experience

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The Critical Impact of Speed and Commitment on Retail Success

This chapter emphasizes the critical role of speed in retail during peak periods, detailing how delays can impact profits. It advocates for a strong commitment to improving customer experiences and explores the use of AI to foster human connections, stressing the importance of measurable goals for sustaining customer focus.

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