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Data Skeptic: Ad Tech

Data Skeptic

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How Much Would You Pay Per Click?

Search engine marketing is very expensive by most people's standards. Depending on what you're selling, between one and maybe six bucks a click is pretty typical. A large portion of the internet, in particular, aggregator sites, really exists only as a consequence of this design of advertising. I've been playing around with redit ads, and to lesser extent, facebook and instagram in other places. Targeting by country i highly recommend using these options.

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