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6min chapter
How To Create a Brand Identity That Stands Out - G'Day Frank
Branding Matters
The Power of Color in Brand Identity
This chapter explores the critical role of color in establishing brand awareness and identity, emphasizing the importance of simplicity and consistency in visual elements. It discusses the concept of kaleidoscopic brand atrophy and the need for distinctiveness to enhance customer recall and perception in a competitive market.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode