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The Timing Matters More When You Have Less of It
In times like this, there's not a lot of new customers that emerge. Oftentimes in good times, and this is true, I think would be a seed or a series, Z or whatever. The product needs to land in time for it to actually impact the financial posture of the company. It can be either used to take you to like to extend your room way or used in a pitch deck to demonstrate additional value so that you're satisfied with.