How Do You Find All These Affiliate Programs?

I encourage everyone to diversify away from amazon. There are, in the case of tours and with hotels, you know, there are aggregators out there. And when i travel, i try to actually do things, which surprises sometimes the affiliate managers that i'm talking to... But it's true, and it converts rerthy well. O because they will if the r o i is just bad. I mean, i'm blown way that there's so many private too or affiliate programs. How did you start discovering this? How do you go about finding them and inserting them?"