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#389: Kieran Drew – The $100,000+ Launch Masterclass
The Danny Miranda Podcast
How to Double the Price of a Creative Product
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"I was terrified to charge $297. And that's actually one reason why I was able to put so much time and effort in because when I doubled the price, I realized this thing had to be absolutely banging," he says. "There's no strategic advantage for being the second cheapest. So you might as well go for the most expensive." He adds: 'You get to keep in contact with your customer'
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