6min chapter

Behavioral Grooves Podcast cover image

To Save or to Spend? Finding Financial Balance | Scott Rick

Behavioral Grooves Podcast

CHAPTER

Challenging the Universality of Loss Aversion

The chapter explores how loss aversion may not be a universal principle and is influenced by contextual factors like personal passions, risk aversion, and work. It discusses how desensitization to losses can alter emotional reactions and emphasizes the importance of considering individual differences in sensitivity to losses.

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