Why horror kills at the box office
Explain It to Me
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The Enduring Allure of Horror Films
This chapter explores the personal connection and nostalgia tied to horror films, stemming from early exposure and the thrill of shared viewing experiences. It highlights the genre's recent resurgence and impressive box office performance, showcasing its lasting profitability and cultural impact. The conversation underscores the psychological appeal of horror, illustrating how its fundamental themes continue to resonate with audiences while noting its evolution and appreciation in the film industry.
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