CoStar Acquires Matterport: The Photography Wars
Industry Relations
Competition and Acquisitions in Real Estate Photography Industry
The chapter explores the acquisitions in the real estate industry, specifically Matterport by CoStar and Zillow's previous acquisitions. It discusses strategic moves, showcase listings on Zillow, and CoStar's focus on seller services. The conversation also highlights the competition in the market, including advertising strategies, unique photography technologies, and the importance of floor plans in listings.
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