Counting hits on your website is an oldie, but a goodie. Counting users as people that started the registration process and didn't finish it was another one. It's hard for me to tell when someone is practicing self deception that like number of downloads is the right metric or if they think no one else realizes what they're trying to do.
If you're looking to maximize your startup's potential, start by setting the right goals. Michael Seibel and Dalton Caldwell provide tips and strategies for setting goals that will help keep you and your new business focused on success—plus provide examples of bad goals to avoid.
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