3min chapter

How I Built This with Guy Raz cover image

HIBT Lab! Wildtype: Aryé Elfenbein and Justin Kolbeck

How I Built This with Guy Raz

CHAPTER

Can We Scale This?

It took a year to grow the first sample, and it tasted like nothing. The company is trying to reduce waste by growing fish that would be consumed instead of thrown away or discarded. "We had a sort o 50 per cent advantage over conventional sea food," says Co-Founder John Sutter.

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