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From Prospecting to Proposal: How LinkedIn, Terminus, and Salesloft use video to land meetings and close more deals

Outbound Squad

CHAPTER

Best Practices for Embedding Videos in Cold Emails

They discuss the best practices and considerations when embedding videos in cold emails, including using a tool like Vidyard and being mindful of deliverability and firewall restrictions. They suggest starting email sequences with text-only emails and gradually introducing videos based on recipient engagement.

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