S8E22: Bain Case Study Example - Lizard Insurance
Strategy Simplified
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How Lizard Insurance Can Improve TechSight?
Lizard Insurance currently has only 15% market share in the insurance software market. Lizard can improve TechSight or sell it, depending on how they want to go about doing so. The company is also looking at mergers and acquisitions as a way of expanding its business.
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