60 - Craig Brommers, American Eagle Outfitters
Earned: Unlocking the Power of the Creator Economy
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The Trends of E-Commerce in 2019
A lot of people are still working from home, right? That's a trend that hasn't gone back to the trend line. I think we are entering a new phase of digital commerce where engaging entertainment experiences are also going to be important. We're in early, early, early days on this so-called metaverse. It's Roblox, it's Snapchat, it's other things. Our hope is that that test that learned and even some of the failures that we've had along the way will keep us three or four steps ahead of our competition.
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