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428: What If Your Marketing Doesn't Work?

Embodied CEO

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The Meaning of Failing in Marketing

Nine times out of ten you're going to, quote, fail. But in my opinion, you're not really failing, because what that leads to is things that you couldn't have done. And so wen go do something in business, especially marketing, you're just going to keep going until it's successful. As long as you give it a hundred %, and you're constantly trying to refine your strategy and refine the key components of what you're doing, that's all you can do right? You're going to learn from that. Ity is going to determine your success, not how you get there.

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