Introduction

Connect with the WorkBold Podcast Team:

• Host Caleb Parker: LinkedIn

• Collaboration Partner Morgan Pierstorff: LinkedIn

Summary: In this episode of the Workbook Podcast, host Caleb Parker sits down with Boudewijn Ruitenburg, the COO of Edge Technologies, a real estate development company. With 15 years of experience in shaping cities, Boudewijn shares insights into the challenges and opportunities in the current real estate landscape. From redefining office spaces to creating vibrant, community-driven environments, Edge is at the forefront of transforming traditional real estate into dynamic, tech-infused hubs.

Takeaways:

• The Evolution of Office Spaces: It's important to create attractive, flexible environments that motivate rather than mandate employees to come to the office.

• Tech-Driven Building Management: Boudewijn explains how their living, breathing tech is integrated into their buildings, creating smarter, more sustainable spaces.

• Sustainability Challenges: Sustainability is a key challenge and opportunity. While many commit to ESG (Environmental, Social, and Governance) principles, the industry lacks hands-on execution skills.

• Community Building and Like-Mindedness: Boudewijn stresses the need for diverse, multi-tenant buildings that foster collaboration and innovation among different companies, and the importance of creating communities within office buildings.

Connect with today’s guest: 

• Boudewijn Ruitenburg on LinkedIn

• Edge Website

Connect with the WorkBold Podcast Team: 

• Host Caleb Parker: LinkedIn

• Collaboration Partner Morgan Pierstorff: LinkedIn

Sponsors:

NorNorm: Website | LinkedIn

NORNORM is a subscription-based furnishing model, letting your business adapt to the needs of tomorrow. Beautiful, affordable and fully circular. NorNorm's vision for the workspace of the future is simple. Place circularity at the core and demonstrate how this is better for business, people and the planet. By embracing NorNorm, real estate can drastically produce CO2 emissions and waste production, driving us closer to a greener future.

Fortune Favours the Bold: Website | LinkedIn

Bold merges property management & Space-as-a-Service to help office customers grow faster and drive asset value. Bold is a real estate brand owned and operated by NewFlex.

Future Proof Your Portfolio with NewFlex: Website | LinkedIn

NewFlex delivers and manages a range of branded solutions for every type of building, in every type of location, for every type of occupier. Including the flexibility to develop your own brand. All enabled by flexible management contracts where we are invested in making money for you.

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