Prevail with Greg Olear cover image

Triumph of the Yuppies (with Tom McGrath)

Prevail with Greg Olear

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Evolution of Key Figures and Economic Divide in the 1980s

The chapter explores the transformation of key individuals like Jerry Rubin from radical activism to embracing capitalism in the 1980s, becoming advocates for yuppiness. It discusses the influence of figures like Michael Milken and a GE CEO on shaping the financial landscape of the era, prioritizing shareholder profits over community investment. Furthermore, it delves into the rise and fall of yuppies in the 1980s, discussing how the economic divide along educational and economic lines began, impacting the current societal landscape.

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