Exploring the shift towards children-focused shopping experiences in malls, emphasizing the importance of physical stores in providing entertainment and safety for families amidst the convenience of online shopping.
Child-related consumption has risen to around 30% of domestic spending for Chinese families. In shopping malls and at tourist spots, some of the most popular and vibrant businesses are those that attract children and their parents. Why do this generation of parents more willing to spend money on their kids? / Motivational Monday(20:40)! On the show: Laiming, Niu Honglin & Li Yi