The Future of Media, Explained - from Press Gazette cover image

Newsletter strategy for publishers: Masterclass with the FT's Sarah Ebner

The Future of Media, Explained - from Press Gazette

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The Power and Profit of Email Newsletters

This chapter explores the growth of email newsletters as a vital tool for publishers, emphasizing their effectiveness in reader engagement and revenue generation. It contrasts the struggles of traditional media with the success stories of various publishers who have thrived through newsletters.

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