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Guiding People on their journey to Self Improvement | Dr. Colby B Jubenville, Director, Centre for Student Coaching & Success, Middle Tennessee State University

The Brand Called You

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The Importance of Storytelling

I think it starts with the story that we tell ourselves. We all have a narrative that's either been written for us or by us. The experiences that we have become our story, our story becomes our identity. Our identity becomes our behavior and our behavior drives our outcomes. You have to tell these people exactly what to do. These generations after us or they will not do it.

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