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Why Brand is the Biggest Risk in Investing (on Don’t Be Sour) Pt. 1 - Feb. ‘23 | Ep 540

The Game with Alex Hormozi

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How Constraint Drives Innovation

I believe constraint drives innovation. And so I would rather say, okay, let's say that that $500 to $4,000 example. It's like, okay, we've got whatever that is an eight to one LTV, a CAC ratio. For those who don't know what that means, lifetime value of the customer compared to how much it cost to acquire them. All right, so send me a connection request and note letting me know that you listened to the show and I will accept it.

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