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Alex Hormozi: The Value Equation, How To Make Offers So Good People Feel Stupid Saying No | E199
Young and Profiting (YAP) with Hala Taha
The Value Equation Is Important When Selling Your Product
The value equation will inform how you talk about your products. If we can explain the benefits of what we're selling in using those four buckets, which I would highly encourage everyone to look through with those four checkmarks is not doing one of those four things, you can probably cut it. When you do it that way and then you dumb it down to a third grade reading level because half of America doesn't even read above a seventh grade reading level, you will get more people to buy. Yeah. So for each of these things, we have to communicate that thing. Otherwise, they're not going to proceed the benefit of their past. Amazing. Let's hold that thought and take a
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