Find Your Marketing Agency Niche to Grow to $10 Million: An Ultimate Masterclass
Leveling Up with Eric Siu
00:00
How to Capture the Most Value by Asking Value-Based Questions
You can certainly secret shop other agencies, meaning that you can call them and figure out the pricing. But if you want to get ahead of the curve, what you've got to figure out is how you can capture the most value by asking value-based questions. So on a sales call, it's important to ask about the goals because it's, budget authority needs timing,. And we'll come back to later.
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