Placido Effect

The plicibo effect itself, the ability of a body to heal just based on context, ritual expectation, is really integral that is healing. When we look at the data, it's very clear that what we have been calling placibo is based on an old model. All the data that show supplacipo effects are robust in surgery, robust and pain, robust and depression, and robust and helistic medicine. I detail all of that in the book.