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#15: Master communicator, Stephen Gates, on why creativity done properly is blue collar work

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CHAPTER

Is There a Leader in Design?

The head of design for the Global Consumer Bank says he needs leadership that's willing to take a risk. "I got too tired of working for too many clients who, again, were all about innovation" The problem is everybody has built up little fiefdoms and kingdoms in their way of doing things,. He adds: I need people who will stick with me on that, who are going to back me on that."

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