The Exit Five CMO Podcast (Hosted by Dave Gerhardt) cover image

#69: Reporting To The CEO - 5 Things Marketers Should Know

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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How to Deal With Bad News

"It's the nature of doing business. There's going to be bad news, but your job is to not wait until the bad news, festers and boils overblown," he says. "The quicker you can share bad news, the closer you are to actually working on this problem." He shares five lessons from the exit five community about reporting to the CEO for the first time.

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