Being Hypothesis-Driven in Product Management

In this episode of Product Thinking, Bethany Lyons, Chief Product Officer at KAWA Analytics, joins Melissa Perri to unveil the role of a data-driven product manager in early-stage startups. They explore the world of operational intelligence, the importance of identifying high-demand customers, and the balance between pioneering and optimization in startups. Bethany also touches on the crucial aspects of seamless onboarding during early-stage product development and highlights the significance of choosing the right customers when scaling.