276: B2B Growth Channels Available for Each CAC Level Part 2
The Predictable Revenue Podcast
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One to 10k - Marketing Demand Gen Channels
When you're talking about one to 10k, again, we're talking about smaller contracts. And so with that in mind, channels like marketing automation becomes very, very important. You need your marketing to do more of the heavy lifting. If it is, this needs to be more scalable. That's basically it rather than if you're chasing the whales and that sort of thing. I'm happy to have you back and I put my soapbox over there. Sounds good.
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