How to Convince an Older Generation to Make Video

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"I have to first understand like, why aren't you doing it in the first place?" she says. "You don't know if it's going to work or not until you do it." She advises people to try at least 50 videos and then move from there. 'The best case scenario is something happens'

We’re rehashing this oldie cause it’s a goodie.

Quit using so many words.

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Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com