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How Strategists Work In One Of The World's Most Effective Advertising Agencies - Victor Stroe, Leo Burnett (Effie Index Series)

Sweathead, A Strategy Podcast

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Introduction

Leopanet in Romania is the 11th most effective agency worldwide according to the 2022 FIs Index. Mark Pollard interviews Victor Stroyer who is Associate Director and also Head of Strategy at Leopanet  in Bucharest. The series will look at how some of their most effective campaigns have come to life.

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