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Community Bank Innovation and Customer Focus
The chapter explores the innovative strategies of a community bank in Edmond, Oklahoma, focusing on single branch operations and customer-centric services for small depositors, retail customers, and small businesses. It discusses the impact of high mortgage rates on the local market, the need for digital competition in banking, and the unique financial needs of the military community. The conversation also highlights the challenges faced by veterans post-service and the importance of financial inclusion for all individuals.