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Using YouTube Analytics to Improve Your Video Strategy

Social Media Marketing Podcast

CHAPTER

How to Analyze Your Analytics for Better Results

Marketers should always learn from everything they've ever done. You can go back and you can kind of put on your sleuthing glasses, if you will, in your Sherlock Holmes hat. Watchtime is the biggest one, though, that I would be looking at. And an interesting tip here that came from our YouTube Partner Manager was if you are looking at some of your older videos and you see a drop point,. Obviously, if you're making that video again, then don't do whatever you did at that point.

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