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Synovus Bank: The Journey to Become a Digital Bank

Banking Transformed with Jim Marous

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How to Measure Customer Experience, Engagement and Satisfaction

Liz wolverton is head of consumer banking at sonovis. We've been discussing how a 60 billion dollar bank can effectively compete with banking goliath and with the new finte of stalwarts. How do you measure success around customer experience, engagement and satisfaction across different channels? H, so we have some of them, the legacy tools that we used to day from a service standpoint of j d power obviously is a very important a mechanism for us to test the temperature but it only happens once a year.

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