2min chapter

In Depth cover image

What startups can learn from enterprise corporate messaging — Sara Varni’s lessons from Salesforce & Twilio

In Depth

CHAPTER

What's Your Corporate Message?

A separate message takes form in a number of different assets and vehicles. You have to decide what's the right altitude on your website, especially if you're selling to lower segments. If it's getting investors and analysts excited at a more visionary keynote about the future of the company, that's a win.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode