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310 - Building Meaningful Products is Product Management

This is Product Management

CHAPTER

The Role of Brand Purpose

A lot of the challenge is not in having data, but how do you gather and then combine that. Can you reflect on the role of brand purpose? What brands do well here in maybe some ways that they fall short? These might take on brand purpose, it has been a trendy world in the industry for a number of years now. It's really crucial that you make it tangible and you stay coherent with your purpose.

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