How to Cut Through the Noise and Become Memorable in B2B with Adam Goyette, Founder at Curdis
The Content Cocktail Hour
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What's Noise?
Nelly: Why do you think we all get wrapped up into this element where all kind of playing copy cat and everyone's doing the same thing to try to stand out? Yes? Ah, so what's noise? Noise is all the stuff you see right on a daily basis. You're not just competing with teother brands, you're competing with craters too,. Whos whose cratind content in aninteresting way. And that's who i want to engage with. Some of it is just as simple as, like, looking at what everyone else is doing. To me, if we just did something different, by default, we're going to stand out, even from y
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