
BTS: My Business & Brand Restructure
Natalia Benson
00:00
The Creative Process of Taking Your Business to the Next Level
"I see business as a creative act. And the only times where I've really stagnated or had a lot of trouble is when I forget that this is a creative experience and I get to be creative with it," she said. "This is like a whole new universe for me to be so much more focused, but it organically feels so exciting."
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