Greta Gerwig and Noah Baumbeck

"It's not one of those movies because I, well, you know, I mean, it's got all these really smart references throughout the godfather and all that sort of stuff," he says. "I can imagine it playing to exactly the same people that like Barbie Swan Lake, because it's fun." Mattel should absolutely love it as they've saved the image of Barbie for the next generation, Mark adds.

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