16min chapter

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#151 How Data Science Can Sustain Small Businesses with Kendra Vant, Executive GM Data & AI Products at Xero

DataFramed

CHAPTER

The Importance of Data for Small Businesses

This chapter discusses the main use cases of data in small businesses, including understanding finance, managing payroll and taxes, and improving operations. It highlights success stories of small businesses making better use of data and emphasizes the benefits of data for efficiency, customer service, and cost-saving.

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