Getting the Word Out There, Building the Community

We spent a lot of time focused on the product over the last couple years. It's really kind of the last six months or so that we've started to think about how do we get the word out there? How do we build the community? What are the tactical things that we should be doing on a daily basis? I think at the end of the day, the things that we found in our early journey that have worked are engaging with people directly because that's the highest fidelity form of feedback"