3min chapter

Lizzy Cooperman's In Your Hands cover image

FINAL SWEET / GLOVES FOR FEET with Brendon Walsh & Amanda Conrad

Lizzy Cooperman's In Your Hands

CHAPTER

How Do Trends Become Trends?

All trends get their start with the couture fashion shows that happen twice a year. Couture is the source of all things that you see in every single department store. Fast fashion essentially steals those ideas, makes them wearable for the mass consumers. There is also trend reports that is a business in and of itself.

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